Tag Archives: fashion

Fashion trends you CAN wear if you’re over 60 – with inspiration from Jane Fonda and Helen Mirren


Age is only a number, so who says you can’t follow the latest trends? Jumpsuits are a versatile must-have, especially if you’re looking for an alternative to a dress – take a leaf out of Jane Fonda’s style book and try a sleeved design with a cinched belt.

And if you think leopard print is too Bet Lynch, think again. Our own Prime Minister Theresa May loves to inject a bit of animal print into her own wardrobe, with her signature kitten heels.

If you’re worried the latest clothing crazes will have you looking like mutton dressed as lamb, take inspiration from these rather stylish celebrities, who are all over 60.

The jumpsuit like Jane Fonda

Jane Fonda
Jane Fonda rocks a belted jumpsuit

Choose a tailored style, with wide legs and sleeves, for the ultimate figure flatterer at any age. Steer clear of clingy jersey fabrics.

Sosandar Jumpsuit

Polka dots like Jerry Hall

Jerry Hall
Jerry Hall in her spotty top

A timeless trend we can all jump on board with. Give your dotty blouse a modern update by teaming with a double-breasted jacket or a white blazer.

Phase Eight Polka Dot Top

The box bag like Helen Mirren

Helen Mirren
Helen Mirren totes a bold bag

Box bags are certainly having a moment. They’re perfect for a fancy night out, so swap your clutch for this cute design.

New Look Box Bag

The striped trouser like Meryl Streep

Meyrl Streep
Meyrl Streep stands out in stripes

A bold trouser isn’t for the faint-hearted, but vertical stripes can be surprisingly flattering, helping to elongate your legs. Keep things classic, like Meryl, and
pair with a white or black top.

Roman Originals Trousers

The printed midi dress like Susan Sarandon

Susan Sarandon
Susan Sarandon rocks a printed dress

A versatile piece for any wardrobe, the printed dress will take you around the clock. We love how Susan gives hers a laid-back twist with sporty flats.

Next Dress

The kimono like Sharon Osbourne

Sharon Osbourne
Sharon Osbourne looks effortlessly chic in a kimono

The perfect combination of comfortable and chic, a long-line kimono is the ideal cover-up for the end of summer and into autumn.

New Look Kimono

Leopard print like Theresa May

Theresa May
Mrs May loves her leopard heels

If you find animal print a little scary, then take your lead from the Prime Minister and step out in a pair of printed heels. They’ll instantly jazz up your navy or black separates.

JD Williams Leopard Heels



Source link

Fashion Celebrity Global Summit to be held in Qingdao, China


The Fashion Celebrity Global summit is hosted by China’s largest fashion MCN MOKO, Trends Group and Qingdao National High-tech Industrial Development Zone. It’s aimed to build a platform connecting global enterprises and fashion celebrities, therefore positioning Qingdao as an influential city in the global fashion world.

During the 2-day summit, speakers will discuss on content innovation and monetization, personal branding and IP, fashion e-commerce, and many other topics that will transform China’s fast-growing fashion influencer industry.

Executives from China’s top Internet companies like Weibo, as well as senior representatives from international fashion industry leaders like IMG and UTA, are confirmed to attend and share their vision with more than 1000+ expected attendees.

Last but not least, MOKO will bring Fashion Celebrity Global Summit with EDGE Fashion to Intrepid Sea, Air & Space Museum in New York Fashion Week Spring/Summer 2018. As MOKO’s overseas official partner, EDGE Fashion invites Chinese American fashion PR Vermouth Liu to hold EDGE Fashion Blogger Awards 2017, Fashion Forum and Fashion Run-way Shows during the event. As celebrities, fashion bloggers, brands, and journalists from all over the United States of America will come together to recognise the dedication of fashion bloggers worldwide.

About MOKO

MOKO is China’s oldest fashion influencers’ website that provides training, performance and business opportunities to talents. Today, with 3.5 million cooperated fashion talents, MOKO has become the largest fashion talent MCN contributing to China’s Internet celebrity industry.

MOKO as China’s 1st Internet industry leader moving its headquarter to Qingdao, has signed a strategic MOU with Qingdao government to support the city’s development in technology, fashion and innovative industries.

View original content:http://www.prnewswire.com/news-releases/fashion-celebrity-global-summit-to-be-held-in-qingdao-china-300506810.html

SOURCE MOKO



Source link

The Worst Early 2000s Fashion and Outfits


When it comes to the decades of fashion’s past, it’s easy to get inspired by the elegant silhouettes of the ’50s, the platform shoes of the ’70s, or even the distinct denim of the ’90s. When it comes to the early 2000s, however, we’re a little less inclined to bring back the major trends of the decade. From ultra low-rise jeans and belly chains to velour tracksuits, dresses over pants, and Uggs paired with denim mini skirts, the aughts were a time of truly questionable trends. Led by the stylish A-list of the time—Britney Spears, Christina Aguilera, and even NSYNC to Paris Hilton, Nicole Richie and Lindsay Lohan—the 2000s were unlike any other time in fashion. Take a look back at the “trendy” celebrity outfits of the fashion era you forgot existed.

1 of 50

Ultra low-rise patchwork jeans, a belly chain, a cropped top, and a denim newsboy hat—Christina Aguilera combined all the major trends of 2001 into one hard-to-forget look.

Startraks

Advertisement – Continue Reading Below

2 of 50

Tube tops and boho skirts were an unexpected combination that everyone including Cameron Diaz embraced.

Startraks

Advertisement – Continue Reading Below

3 of 50

Nobody could forget this iconic moment in fashion history. The It couple of the time went for full-on denim and blinged out accessories in a look that could only belong to the early 2000s.

Startraks

Advertisement – Continue Reading Below

4 of 50

There’s a lot to unpack here but, metallic going out top, distressed low-rise jeans, and floor-length fur jacket all in one? Pink wasn’t afraid to go for it (though it’s unclear what “it” was).

Startraks

Advertisement – Continue Reading Below

5 of 50

NSYNC served up some truly interesting boyband looks on the red carpet as well. With bandanas, colorful fedoras, and a whole lot of bad denim, “eclectic” was one way to describe their style.

Startraks

Advertisement – Continue Reading Below

Advertisement – Continue Reading Below

6 of 50

Gwen Stefani rocked boxers peeking out of low-rise jeans, trucker hats, and a nameplate belt all in one for a red carpet look all the cool girls wanted to copy.

Startraks

Advertisement – Continue Reading Below

7 of 50

Proving there was never such thing as too much pleather, Jessica Simpson really went for it in a head-to-toe red hot look.

Startraks

Advertisement – Continue Reading Below

8 of 50

Queens of coordinating outfits, Destiny’s Child, embraced lace-up jeans, belly shirts, and rhinestone belts in looks that Beyoncé probably wouldn’t be caught dead in today.

Startraks

Advertisement – Continue Reading Below

9 of 50

Pulling together some of the biggest micro trends of 2001, this Mya outfit is the definition of “doing the most.”

Startraks

Advertisement – Continue Reading Below

10 of 50

A studded corset worn with white pants and a silver hip chain was the dream going out look in 2000, as proven by Denise Richards.

Startraks

Advertisement – Continue Reading Below

Advertisement – Continue Reading Below

11 of 50

Though this look (thankfully) never went mainstream, Björk’s infamous swan dress at the 2001 Oscars became one of the most buzzed-about fashion moments of the decade.

Startraks

Advertisement – Continue Reading Below

12 of 50

When wearing anything but actual shirts as shirts was a thing, Xtina embraced the trend with a scarf “top” and an ultra-mini denim skirt. (Don’t forget the signature newsboy cap.)

Startraks

Advertisement – Continue Reading Below

13 of 50

Let’s not forget the shipwrecked look whose pioneers were Tara Reid and Paris Hilton. The It girls brought their ripped skirts and baby tops to countless red carpets.

Startraks

Advertisement – Continue Reading Below

14 of 50

J.Lo made the It item of the decade—a velour tracksuit—even more 2000s by rolling up the leg to show off her high heels and throwing on a newsboy cap.

Startraks

Advertisement – Continue Reading Below

15 of 50

At a Crossroads premiere, Britney embraced color coordination to the max in a matching pale pink hat, ruffled dress, and knee-high boots.

Startraks

Advertisement – Continue Reading Below

Advertisement – Continue Reading Below

16 of 50

As Paris Hilton emerged on the scene, she brought with her the shipwrecked asymmetrical skirts, belly shirts, and an abundance of pink.

Startraks

Advertisement – Continue Reading Below

17 of 50

Fresh off her American Idol win, Kelly Clarkson frequented belted dresses over boot-cut jeans.

Startraks

Advertisement – Continue Reading Below

18 of 50

When graphic tees ruled all, Christina Milian decided to pair her “Queen of the Universe” t-shirt with a pink mini skirt, pink fishnets, a wrist sweatband, and pointed toe boots because why not?

Startraks

Advertisement – Continue Reading Below

19 of 50

The signature 2000s look: a colorful velour tracksuit with a camisole, and It bag.

Startraks

Advertisement – Continue Reading Below

20 of 50

We all couldn’t get enough of ponchos in every color, pattern, and with fringed bottoms. Eve brought the look to the red carpet with a pair of denim capris and hobo bag, really cementing its status.

Startraks

Advertisement – Continue Reading Below

Advertisement – Continue Reading Below

21 of 50

Boot-cut jeans, stylish flats, and camisole-inspired tops? Mary-Kate and Ashley doubled the trends in coordinating outfits.

Startraks

Advertisement – Continue Reading Below

22 of 50

Further embracing the shipwrecked skirt look, Paris Hilton hit the 2003 MTV Movie Awards showing off another major staple of the early aughts: the belly-button ring.

Startraks

Advertisement – Continue Reading Below

23 of 50

Kelly Clarkson

Denim skirt? Check. Platform flip flops? Check. Belly shirt? Check. Just in case you needed a reminder as to why we chose Kelly Clarkson as our American Idol.

Startraks

Advertisement – Continue Reading Below

24 of 50

Even if it wasn’t cold, wearing a scarf with your look was essential. Ashlee Simpson went for it with her silky camisole top, cropped trousers, and pink velvet boots.

Startraks

Advertisement – Continue Reading Below

25 of 50

The resurgence of leg warmers hit around 2003 (as spotted on fashion icon Mischa Barton). Once reserved for workouts, the ’80s essential came back as a “fashion accessory” worn with flats and paired with mini skirts.

Startraks

Advertisement – Continue Reading Below

Advertisement – Continue Reading Below

26 of 50

In an outfit that many of us probably tried to recreate, Lindsay Lohan styled her faded boot-cut jeans with a corset top layered over a button-down. Bonus points for the cool, J.Lo-inspired shades.

Startraks

Advertisement – Continue Reading Below

27 of 50

As Uggs became the must-have footwear choice, it only made sense to pair the winter boot with ultra-short denim skirts à la Nicole Richie.

Startraks

Advertisement – Continue Reading Below

28 of 50

Bringing back the fedora, Britney stepped out in a ripped Page Six cropped top and mini skirt that let her diamond belly-button ring shine. And let’s not forget the printed Patricia Field leggings that were necessary to wear underneath.

Startraks

Advertisement – Continue Reading Below

29 of 50

Booty shorts, rhinestone belts, and trucker hats, oh my.

Startraks

Advertisement – Continue Reading Below

30 of 50

Gwen Stefani

Gwen Stefani became the unofficial poster-child for cropped pirate pants and fishnets.

Startraks

Advertisement – Continue Reading Below

Advertisement – Continue Reading Below

Advertisement – Continue Reading Below

Advertisement – Continue Reading Below

Advertisement – Continue Reading Below

Advertisement – Continue Reading Below

Advertisement – Continue Reading Below

Advertisement – Continue Reading Below

Advertisement – Continue Reading Below

Advertisement – Continue Reading Below

Advertisement – Continue Reading Below

Advertisement – Continue Reading Below

Advertisement – Continue Reading Below

Advertisement – Continue Reading Below

Advertisement – Continue Reading Below

Advertisement – Continue Reading Below

Advertisement – Continue Reading Below

Advertisement – Continue Reading Below

Advertisement – Continue Reading Below

Advertisement – Continue Reading Below

Advertisement – Continue Reading Below

Advertisement – Continue Reading Below

Advertisement – Continue Reading Below

Advertisement – Continue Reading Below

Advertisement – Continue Reading Below

Advertisement – Continue Reading Below



Source link

The Hottest Celebrity Fashion Trends Spotted in 2017


Celebrity The Hottest Trends Spotted This Season  

 

Want to know what are the coolest trends this season? Look no further than your favourite celebrities for inspiration. From Rihanna and Selena Gomez to Kendall Jenner and Gigi Hadid, these stylish stars sure know how to start and rock a trend. So, when it comes to injecting your own wardrobe with some on-trend elements, there’s no better place to look. Whether it’s coloured puffer jackets, statement sequin dresses or winter crop tops, this season’s hottest trends are fun, fashionable, and chic. Invest in each of them now, and we promise that you’ll be looking like an A-lister in no time at all.

 

Coloured Puffer Jackets

Winter is here and, as such, investing in outerwear is a must. Thankfully, you don’t have to sacrifice style to stay warm this chilly season. Instead, just follow the lead of stylish stars and famous models, such as Kendall Jenner and the Hadid sisters, and invest in a coloured puffer jacket. Big, bold, and seriously insulating, these cool jackets will keep you completely comfortable and chic all winter long. To nail the look, choose your favourite colour, such as orange, khaki, pink, red or purple. Then, partner your bulky puffer with some skinny jeans and slim, heeled booties to balance the look and complete your outfit in style.

 

Colored Puffer Coat

 

Get the Look

 

Pop Colour Wide Leg Trousers

Celebrities love statement looks and eye-catching ensembles. As such, it’s no surprise that pop colour, wide-leg pants are trending heavily this season. Bold both in colour and shape, these unmissable trousers are ideal for standout outfits. While you may not have any red-carpet events coming up, you can easily try this trend for yourself as part of a contemporary evening look. To keep things completely current, choose from on-trend colours, such as red, pink or warm brown. Then, pair your wide-leg trousers with a top in either a matching colour or a complementary hue. Just remember to keep your silhouette rather simple on top to allow the shape of your pants to take centre stage.

 

Pop Colour Wide Pants

 

Get the Look

 

Winter Crop Tops

Stars like Selena Gomez and the Hadid sisters love their crop tops so much that they’ve decided to take them into winter. It may not be the most practical trend of the season, but it is one of the chicest. To rock a winter crop top like a star, all you need to do is pick the right type and pair it with the right items. Start by selecting a crop top that’s long sleeved, high-neck or both in a seasonally appropriate fabric, such as a ribbed knit. Then, partner your winter crop top with high-waisted pants or jeans and a thick or oversized jacket or a coat. Doing so will help to keep you warm while still allowing you to bare a stylish sliver of midriff like your favourite celebs.

 

Winter Crop Top

 

Get the Look

 

Red Jumpers

If you want to know how to wear red, which happens to be this season’s hottest colour, look no further than the world’s most stylish celebrities. These chic stars can show you how to rock the fiery hue with a fashionable edge. All you need to do to channel their hot style is invest in a red jumper. Whether it’s a loose knit, turtleneck or sweatshirt, a bold, ruby, crimson or candy red jumper can add a seriously on-trend touch to your winter wardrobe. To keep your red look A-list approved, make sure that your red jumper is the standout piece of your outfit. To do so, just pair it with neutral hues, such as black, white or cream.

 

Red Jumper

 

Get the Look

 

Statement Sequin Dresses

Do you have an event coming up where you need to “wow”? A-list stars like Florence Welch know precisely what you should wear. A statement sequin dress is a perfect option for when you need an evening outfit that’ll impress everyone around. The dress is sure to create an eye-catching ensemble that’ll turn heads and make you the centre of attention. So, if you’re ready for such a bold look, choose an all-over sequin style in a chic metallic hue. While gold and silver are always winning choices, less expected colours, such as pink, can make a daring alternative. As sequins offer a lot of texture and weight, opting for a well-fitted design or short style is also a good idea and will achieve a more flattering and balanced appearance.

 

Sequin Dresses

 

Get the Look

 

Band T-Shirts

While feminine hues, such as red and pink, may be trending heavily this season, the celebrity set is also loving edgy and attitude-filled designs. In particular, band T-shirts are the top of choice for a cool, rock and roll aesthetic right now. Spotted on celebs like Selena Gomez and Rihanna, band T-shirts are popping up everywhere at the moment. So, if you want to create a comfortable outfit with an injection of punk personality, look no further than this classic garment. Whether you like Guns N’ Roses, the Rolling Stones or some upcoming underground band, be sure to buy a T-shirt featuring their name and logo for a winning wardrobe item in 2017.

 

Band Tshirts

 

Get the Look

 

Head to Toe in Pink

Along with red, your favourite stars are also loving pink this season. In fact, they love it so much that a single item in an outfit is just not enough to satisfy their cravings for this pretty hue. Instead, celebs, such as former pop icon and now designer, Victoria Beckham, are rocking the feminine colour from head to toe. Now, it’s your turn to try the trend for yourself. To nail the look, you can either choose to wear matching shades of pink or carefully mix different tones. For a simple outfit with an eye-catching appeal, consider rocking a pair of pants and a jacket in the same shade with a top in a different hue. The result will be a coordinated ensemble that feels fresh and fashion-forward.

 

Head to Toe Pink

 

Get the Look



Source link

Sydney’s A-list celebrities reveal what fashion trends they will wear this spring, summer


AS David Jones sent the latest designer looks for spring and summer down the catwalk last night, Sydney’s A-list have revealed what will be hot in their closet once the weather warms up.

Top Aussie models Bridget Malcolm, Shanina Shaik, Jessica Gomes and Jesinta Franklin led a catwalk parade featuring a flurry of ’80s silhouettes, bright tropical prints, Victoriana inspired-lace, high necklines, soft pinks and bold reds.

And while the trends were all warmly received, some of Sydney’s most famous faces talked about the new styles they were keen to champion — although some admitted they might not embrace all the key looks of the new season.

media_cameraJesinta Franklin wearing Tigerlily. Picture: Toby Zerna
media_cameraVictoria Secret models Shanina Shaik and Bridget Malcolm Picture: Mark Metcalfe/Getty Images for David Jones

Today host Sylvia Jeffreys said she would not dare don some of the sky-high heels she saw walking the runway — and usually ditches the heels in summer.

“As a faithful ugg boot wearer, I’m embracing the return of the flats,” Jeffreys told The Daily Telegraph. “I’m tall. I have 11.5-size feet so I love a flat.”

Shoe designer Terry Biviano hopes to experiment with more colour this summer and has her eye on some of the one-piece swimsuits paraded last night.

Jesinta Franklin and Jessica Gomes walk the DJs rehearsal runway

Jesinta and Jess walk the DJs runway

media_cameraToday host Sylvia Jeffreys revealed she has 11.5-size feet and wouldn’t dare wearing the sky-high heels that were shown on the runway. Picture: Mark Metcalfe/Getty Images for David Jones
media_cameraTerry Biviano is eyeing off some one-piece swimsuits. Picture: AAP Image/Paul Miller

“I’m definitely done with black but it’s always in fashion, which is hard,” she said.

“I like a bikini but one-pieces are in. I should be wearing a one-piece after having children, I’m glad they’re having a moment.”

Actor Teresa Palmer is also hoping to branch out into some of the bold fruity patterns she saw last night.

RELATED: MATURE MODELS REPRESENT REAL WOMEN ON DJ’S RUNWAY

media_cameraTeresa Palmer wants to be daring by trying bold and fruity patterns. Picture: Christian Gilles
media_cameraWhile the Bachelor Matty J is sticking with traditional colours. Picture: Christian Gilles

“My go-to is black or white so this summer I’m going to put in some colour, some peaches and lemon,” she said. “I need to be more comfortable in colour.”

While the men on the catwalk showcased bold tropical prints and bright colours, Bachelor Matty J said he’s prefers to stick with what he knows.

“I’m very traditional and even in terms of colour schemes,” he said. “I’m going to wear blacks, white greys and that’s it.”

media_cameraAdam Goodes definitely won’t be wearing budgie smugglers again. Picture: Christian Gilles
media_cameraModel Montana Cox prefers sun dresses and bikinis. Picture: Christian Gilles

Former Sydney Swans player Adam Goodes said a recent European summer holiday had made him rethink wearing budgie smugglers.

“I definitely won’t be rocking speedos in summer,” he said. “I wear short boardies, something comfortable.”

The parade which showcased 230 looks from 40 brands was the last to be held in the iconic On Seven room on level seven of the brand’s flagship Elizabeth St store, before the store undergoes a $200 million refurbishment.

More than 330 A-list fashion and celebrity guests attended the launch.



Source link

Sarah Hyland’s Favorite Trends | POPSUGAR Fashion


First up? Pretty detailing. Romantic, feminine features like strappy accents, ruffles, and bows are big on Sarah’s radar.

“Ruffles are back!” she said. “They’re so fun and flirty, and I wanted to incorporate them in subtle ways that are wearable for the Candie’s girl. We have this great red dress with cold-shoulder sleeves overlaid with soft ruffle detailing, so it’s really a two-in-one punch! Everyone loves a good ruffle and a cool sleeve to show a little peek of skin!”

Another way she suggests getting in on the sleeve action is with flirty lace.

“I love our Candie’s black moto jacket with full black lace sleeves because it adds feminine touch to a traditionally edgy moto jacket,” she noted. “Fall is that time of year when you can never really figure out what to wear because the weather is all over the place, so the lace sleeves are also the perfect detail to make the jacket a great transitional piece. You can throw it over anything!”



Source link

Flamingo fashion makes a comeback | Arts And Leisure


Fashion is fickle. What’s in is soon out and, then, miraculously, back in again. There’s no better proof of that than the flamingo: Once a tacky lawn ornament, it’s been resurrected as the design element of the moment.

In just over two years, flamingos have soared from the catwalks of Milan to the wardrobes and walls of urban hipsters to the aisles of Nordstrom, IKEA, Crate & Barrel, Target and Britain’s John Lewis department stores. Flamingos now adorn everything from $1,495 Givenchy dresses to $40 shower curtains. Google search interest for “flamingo” hit an all-time high in May.

“Flamingos are the kale of style right now,” says Vicki Psarias, founder of the British lifestyle blog “Honest Mum.”

The flamingo’s journey from kitsch to cool illustrates how consumer trends emerge. Flamingos nestled in the happy middle of a Venn diagram of three hot trends: they’re pink, they’re tropical and they happen to be birds. Once there, they quickly grew, with help from a steady diet of celebrity Instagram posts, Pinterest pages and style blogs.

“The ability of social networks to launch, broadcast and instantly reinforce the credibility of a trend has accelerated the old process of trend development by an almost incalculable factor,” says Ryan Mathews, a consultant and futurist. “The path is the same, but the ride is a whole lot faster and bumpier.”

The flamingo’s ride began way back in 1957, when a young graphic artist with the fitting name of Donald Featherstone created a plastic pink flamingo for Union Products, which Sears offered in its catalog for $2.76 a pair. Suburbanites snatched them up as lawn ornaments, and they soon became “widely reviled as the dregs of bad taste,” as a New York Times story put it when Union Products closed in 2006.

The notoriety caught the attention of avant-garde director John Waters, whose 1972 breakout film “Pink Flamingos” boasted the tag line “An exercise in poor taste.” Flamingos were briefly a mascot of gay culture but largely petered out, with few mourning when Union Products closed its plastics factory.

Then, in June 2014, a rebirth-thanks to American fashion designer Marc Jacobs, who put flamingos all over a Spring 2015 collection that included a black satin embroidered flamingo bomber jacket. Other labels, such as Bottega Veneta and Gucci, followed suit, and when Prada unveiled a flamingo-themed fragrance in 2015, a spark was ignited.

Fashionistas flocked to the bird-“flamingo” derives from the Spanish word for “flame-colored.” Celebrities then applied rocket fuel: At Taylor Swift’s 2015 Fourth of July party, the pop star and her Instagram-friendly pals, like model Gigi Hadid, frolicked on inflatable flamingos.

Retailers, desperate for a sure thing amid lackluster sales, jumped on the trend that same year. Target decided to feature flamingos in its new Pillowfort brand-sheets, towels and other accessories for kids’ bedrooms. The items did so well that the retailer quickly loaded up the bargain bins at the front of the store with flamingo napkins, string-up lights and water carafes. Target now offers more than 100 flamingo products.

“We didn’t know how big it could be,” says Julie Guggemos, Target’s senior vice president for product design and development. “Then, as the trend accelerated, we wanted to react faster.”

Over in Britain, John Lewis stocked some flamingo pool inflatables in April 2016 and was overwhelmed, selling out in eight weeks, according to buyer Lisa Rutherford.

Inspired, John Lewis went full flamingo this year: gift wrap, beach towels, lights, wallpaper, novelty glasses, notebooks, pencil cases, napkins, aprons and ties. And, of course, plastic garden ornaments (now two for $26). Flamingo product sales in Rutherford’s department have more than doubled, and inflatable sales are up 700 percent. The only product launch that’s done as well in recent memory is Star Wars merchandise.

“The amount of products it lends itself to is surprising,” Rutherford says.

And it’s not just cheap trinkets: Nordstrom offers flamingo silk scarves for $170, while Kate Spade does a large tote bag for $379. Crate & Barrel’s funky CB2 offshoot features flamingos in its new collaboration with British designer Matthew Williamson. And good luck finding that Givenchy flamingo dress-it’s sold out at Nordstrom.

But as Mathews, the futurist, notes: “Trends can be dismantled at the same speed they are created.” Target’s Guggemos says they’ve peaked.

She senses they are already being replaced by the humble cactus, now trending on the web. Cactus boxers, anyone?



Source link

This AI Start-up Will help You Ape Celeb Fashion Trends


You’re reading Entrepreneur India, an international franchise of Entrepreneur Media.

Free Webinar | August 16th

Find out how to optimize your website to give your customers experiences that will have the biggest ROI for your business.
Register Now »

Ever wanted to dress up like a celebrity? Or maybe you wanted to own attire, which you recently saw someone wearing but didn’t know where to get it from? Artificial Intelligence is the technology you need. This tool identifies your clothes and finds the place where you can buy it from.

Gurgaon-based start-up Staqu Technologies Pvt. Ltd is redefining image search through AI. Launched in 2015 by Co-founders Anurag Saini, Chaitan Rexwal, Pankaj Sharma and Atul Ra, the start-up utilizes state-of-the-art deep learning technologies to provide precise, reverse image search solutions.

The search engine is designed to retrieve exact matches from the indicated database for an input image. Various algorithms like content, color, shape and texture are extracted and fused together to provide visual search solutions for various e-commerce businesses in the field of fashion, housing, medicine etc.

In a chat with Entrepreneur India, Atul Rai, also the CEO of Staqu explained how AI is making fashion images searches simpler.

“Over 70 per cent of the content of e-commerce sites is images. Very few companies like Google, Microsoft and Facebook are using AI in images. Every company, be it an original equipment manufacturer (mobile companies) or e-commerce, is generating certain kind of data. We are trying to extract information from that image data and decode it for different purposes,” Rai said.

AI Image Search

Rai said most people don’t find a product similar to what they have seen on TV or found someone wearing it, in the market. Using this technology, one can actually spot the same outfit online at a different price.

“Let’s take the example of the e-commerce space. Suppose you want to buy an attire which an actress owns, it’s difficult for you to get the same as human brain can’t  describe the design in words. This is where the role of image data comes into play. You can take a picture of the dress you want and find out a similar dress based on the pixel information instead of text information,” he stressed.

Rai’s start-up is selling the technology to e-commerce companies and mobile phone brands to integrate the same within the mobile phone camera.

“We have joined hands with a company that has launched cell phones called Karbonn Fashion Eye and Aura Note2 which use our image search feature. We are also working with smartphone brands like Intex and Panasonic,” he added.

How Staqu Knows a Particular Brand

Elaborating the role of AI in Staqu , Rai stressed that image search was not the only segment in which they are working right now. The start-up is offering various services like visual search, automated meta-tag generation, visual recommendation, real time video processing etc.

“If you go to Flipkart and look for any dress of a particular brand, the brand name is a text which has to be there. For that, a lot of companies are putting human curators, and it is turning out to be very costly affair. As for every product you have to put some tags for the ease of searching them. This is where AI services are required, where you just have to upload the image and start generating relevant tags for that particular product,” he said.

Rai concluded by sharing a useful advice to aspiring entrepreneurs, who are looking to lead the race in the artificial intelligence segment. “To start something in AI one should have skill and experience because you need to have the knowledge of understanding the  type of technology that can solve a specific issue,” he said.



Source link

Community: Merchentice: Say ‘Hello’ to these fall fashion trends (8/1/17)


By line / Cutline:A top with trumpet sleeves is shown. Photo via http://ackcity.tumblr.com/post/153175205575/httpwwwpixiemarketcomapparelhtml.

For many, fall is bittersweet. Saying “Goodbye” to hard-earned tan lines and flip flops, but “Hello” to oversized sweaters and hoodies, and the cool-weather comfort foods that make the extra layers so necessary. This fall, like many before it, you can expect the return of all the familiar favorites like flannels, boots and pumpkin-flavored… OXYGEN… basically, but 2017 also plans to throw out a few surprises as well. Here is what you can expect to see coming your way in time for football, bonfires and the return of all the best TV series.

Trumpet Sleeves. And/or basically any sleeve that makes it challenging to fit through narrow doorways without causing a scene. While we’ve already watched bell sleeves build over the past few seasons, they aren’t going anywhere just yet, and have returned with a vengeance, often cuffed at the base for more drama than before.

Fishnets. All of them. Everywhere. Fishnets under shorts for when it’s too hot for pants, but the fall breeze sneaks up on ya. High-waisted nets peaking out under low rise jeans and busted up denim, and net socks with sneakers and pump heels. I’m excited to see what this trend has in store for us this season.

Gucci belt. I’m seeing this one belt everywhere — black leather with gold hardware cinching at the waist of some of the most glamorous gowns, as well as simple ripped jeans and slouchy tees. It’s a statement piece, and may be a bit pricier than most items on this season’s list, but its classic style and timeless functionality assures it’s a practical purchase you will still be celebrating and enjoying for several seasons to come.

Bubble gum pink. Yes, I swear. I’m not much of a pink girl myself, but that won’t stop this trend from overtaking us all, and I’ve been worn down before. Touches of it, or top-to-bottom, this fall is going to be Bubbalicious.

A model is shown wearing a Gucci belt. Photo via http://www.somewherelately.com/2017/05/weekend-happenings-designer-favorites.html.

3 Second Brow. I don’t know about you, but every year of my adult life has somehow added an additional 5 minutes to my morning makeup routine. I’m not sure if that means I need more help, or have learned more tricks and tips, but I’ll try anything that gives me back my snooze time. The 3 Second Brow kit comes with a powder compact and a set of soft arch and structured arch stamps to choose from. You literally stamp your eyebrows on instead of coloring them in. Bam.

Palm cuff. Apparently we’ve run out of things to decorate, but I’ll take my chances with this cutting-edge trend, so long as “edge” is all it cuts.

Clear ankle boots. Booties are not new to the cool-weather game, but clear over brown and black sure are. Wear alone for the nude peek-a-boo or add a pop of color with a fun fall sock.

Athluxury. We’ve all jumped on the athleisure bandwagon long ago with yoga pants and workout gear popping up in the grocery store more than the gym, but why stop there? What was once confined to the yoga studio or bike trail is now showing up at galas and celebrity events paired with heels, furs and lace corsets. Two things I wouldn’t have pictured together, but peanut butter and jelly works, and the same is true here. Just make sure you aren’t coming straight from the gym, because that’s gross.

Pantsuits. The fall/winter runways were strong with power pantsuits this year. Loads of monochromatic, velvet, checkered plaid and vintage pinstripe power suits are in the lineup for this fall, and I couldn’t be more excited for the drama they promise.

The bubble gum pink trend is shown. Photo via https://www.bloglovin.com/blogs/fashion-vignette-2437575/trends-trend-council-color-report-pre-fall-5429736597.

Neck scarf. Silk square bandanas. I’m sure you’ll still get your fill of the chunky wool scarf everyone knows and loves, but this year expect to see this little guy steal some of the spotlight. Look online for some creative ways to wear your favorite silk scarf and use it as a great transition piece for when it’s not quite cool enough to go all out but you just have to scratch that scarf itch.

Until next time …

The 3 Second Brow tool results are shown. Photo via https://www.3secondbrow.com/?mid=8644979.

By line / Cutline:A palm cuff is shown in a photo from Bergdorf Goodman’s Instagram account. Photo via https://www.instagram.com/p/k2u_NSpuEI/.

By line / Cutline:Clear ankle boots are shown. Photo via http://www.elleuk.com/fashion/what-to-wear/articles/g31036/london-fashion-week-ss17-street-style-day-1/?slide=21.

By line / Cutline:Kendall Jenner wears a bandana necktie. Photo via http://www.refinery29.com/2016/07/118398/kendall-jenner-bandana-trend.



Source link

Flamingo fashion makes a comeback | Lifestyles


Fashion is fickle. What’s in is soon out and, then, miraculously, back in again. There’s no better proof of that than the flamingo: Once a tacky lawn ornament, it’s been resurrected as the design element of the moment.

In just over two years, flamingos have soared from the catwalks of Milan to the wardrobes and walls of urban hipsters to the aisles of Nordstrom, IKEA, Crate & Barrel, Target and Britain’s John Lewis department stores. Flamingos now adorn everything from $1,495 Givenchy dresses to $40 shower curtains. Google search interest for “flamingo” hit an all-time high in May.

“Flamingos are the kale of style right now,” says Vicki Psarias, founder of the British lifestyle blog “Honest Mum.”

The flamingo’s journey from kitsch to cool illustrates how consumer trends emerge. Flamingos nestled in the happy middle of a Venn diagram of three hot trends: they’re pink, they’re tropical and they happen to be birds. Once there, they quickly grew, with help from a steady diet of celebrity Instagram posts, Pinterest pages and style blogs.

“The ability of social networks to launch, broadcast and instantly reinforce the credibility of a trend has accelerated the old process of trend development by an almost incalculable factor,” says Ryan Mathews, a consultant and futurist. “The path is the same, but the ride is a whole lot faster and bumpier.”

The flamingo’s ride began way back in 1957, when a young graphic artist with the fitting name of Donald Featherstone created a plastic pink flamingo for Union Products, which Sears offered in its catalog for $2.76 a pair. Suburbanites snatched them up as lawn ornaments, and they soon became “widely reviled as the dregs of bad taste,” as a New York Times story put it when Union Products closed in 2006.

The notoriety caught the attention of avant-garde director John Waters, whose 1972 breakout film “Pink Flamingos” boasted the tag line “An exercise in poor taste.” Flamingos were briefly a mascot of gay culture but largely petered out, with few mourning when Union Products closed its plastics factory.

Then, in June 2014, a rebirth-thanks to American fashion designer Marc Jacobs, who put flamingos all over a Spring 2015 collection that included a black satin embroidered flamingo bomber jacket. Other labels, such as Bottega Veneta and Gucci, followed suit, and when Prada unveiled a flamingo-themed fragrance in 2015, a spark was ignited.

Fashionistas flocked to the bird-”flamingo” derives from the Spanish word for “flame-colored.” Celebrities then applied rocket fuel: At Taylor Swift’s 2015 Fourth of July party, the pop star and her Instagram-friendly pals, like model Gigi Hadid, frolicked on inflatable flamingos.

Retailers, desperate for a sure thing amid lackluster sales, jumped on the trend that same year. Target decided to feature flamingos in its new Pillowfort brand-sheets, towels and other accessories for kids’ bedrooms. The items did so well that the retailer quickly loaded up the bargain bins at the front of the store with flamingo napkins, string-up lights and water carafes. Target now offers more than 100 flamingo products.

“We didn’t know how big it could be,” says Julie Guggemos, Target’s senior vice president for product design and development. “Then, as the trend accelerated, we wanted to react faster.”

Over in Britain, John Lewis stocked some flamingo pool inflatables in April 2016 and was overwhelmed, selling out in eight weeks, according to buyer Lisa Rutherford.

Get tips on free stuff and fun ideas delivered weekly to your inbox

Inspired, John Lewis went full flamingo this year: gift wrap, beach towels, lights, wallpaper, novelty glasses, notebooks, pencil cases, napkins, aprons and ties. And, of course, plastic garden ornaments (now two for $26). Flamingo product sales in Rutherford’s department have more than doubled, and inflatable sales are up 700 percent. The only product launch that’s done as well in recent memory is Star Wars merchandise.

“The amount of products it lends itself to is surprising,” Rutherford says.

And it’s not just cheap trinkets: Nordstrom offers flamingo silk scarves for $170, while Kate Spade does a large tote bag for $379. Crate & Barrel’s funky CB2 offshoot features flamingos in its new collaboration with British designer Matthew Williamson. And good luck finding that Givenchy flamingo dress-it’s sold out at Nordstrom.

But as Mathews, the futurist, notes: “Trends can be dismantled at the same speed they are created.” Target’s Guggemos says they’ve peaked.

She senses they are already being replaced by the humble cactus, now trending on the web. Cactus boxers, anyone?



Source link

Flamingo fashion makes a comeback | News


Fashion is fickle. What’s in is soon out and, then, miraculously, back in again. There’s no better proof of that than the flamingo: Once a tacky lawn ornament, it’s been resurrected as the design element of the moment.

In just over two years, flamingos have soared from the catwalks of Milan to the wardrobes and walls of urban hipsters to the aisles of Nordstrom, IKEA, Crate & Barrel, Target and Britain’s John Lewis department stores. Flamingos now adorn everything from $1,495 Givenchy dresses to $40 shower curtains. Google search interest for “flamingo” hit an all-time high in May.

“Flamingos are the kale of style right now,” says Vicki Psarias, founder of the British lifestyle blog Honest Mum.

The flamingo’s journey from kitsch to cool illustrates how consumer trends emerge. Flamingos nestled in the happy middle of a Venn diagram of three hot trends: they’re pink, they’re tropical and they happen to be birds. Once there, they quickly grew, with help from a steady diet of celebrity Instagram posts, Pinterest pages and style blogs.

“The ability of social networks to launch, broadcast and instantly reinforce the credibility of a trend has accelerated the old process of trend development by an almost incalculable factor,” says Ryan Mathews, a consultant and futurist. “The path is the same, but the ride is a whole lot faster and bumpier.”

The flamingo’s ride began way back in 1957, when a young graphic artist with the fitting name of Donald Featherstone created a plastic pink flamingo for Union Products, which Sears offered in its catalog for $2.76 a pair. Suburbanites snatched them up as lawn ornaments, and they soon became “widely reviled as the dregs of bad taste,” as a New York Times story put it when Union Products closed in 2006.

The notoriety caught the attention of avant-garde director John Waters, whose 1972 breakout film Pink Flamingos boasted the tag line “An exercise in poor taste.” Flamingos were briefly a mascot of gay culture but largely petered out, with few mourning when Union Products closed its plastics factory.

Then, in June 2014, a rebirth-thanks to American fashion designer Marc Jacobs, who put flamingos all over a Spring 2015 collection that included a black satin embroidered flamingo bomber jacket. Other labels, such as Bottega Veneta and Gucci, followed suit, and when Prada unveiled a flamingo-themed fragrance in 2015, a spark was ignited.

Fashionistas flocked to the bird-“flamingo” derives from the Spanish word for “flame-colored.” Celebrities then applied rocket fuel: At Taylor Swift’s 2015 Fourth of July party, the pop star and her Instagram-friendly pals, like model Gigi Hadid, frolicked on inflatable flamingos.

Retailers, desperate for a sure thing amid lackluster sales, jumped on the trend that same year. Target decided to feature flamingos in its new Pillowfort brand-sheets, towels and other accessories for kids’ bedrooms. The items did so well that the retailer quickly loaded up the bargain bins at the front of the store with flamingo napkins, string-up lights and water carafes. Target now offers more than 100 flamingo products.

“We didn’t know how big it could be,” says Julie Guggemos, Target’s senior vice president for product design and development. “Then, as the trend accelerated, we wanted to react faster.”

Over in Britain, John Lewis stocked some flamingo pool inflatables in April 2016 and was overwhelmed, selling out in eight weeks, according to buyer Lisa Rutherford.

Inspired, John Lewis went full flamingo this year: gift wrap, beach towels, lights, wallpaper, novelty glasses, notebooks, pencil cases, napkins, aprons and ties. And, of course, plastic garden ornaments (now two for $26). Flamingo product sales in Rutherford’s department have more than doubled, and inflatable sales are up 700 percent. The only product launch that’s done as well in recent memory is Star Wars merchandise.

“The amount of products it lends itself to is surprising,” Rutherford says.

And it’s not just cheap trinkets: Nordstrom offers flamingo silk scarves for $170, while Kate Spade does a large tote bag for $379. Crate & Barrel’s funky CB2 offshoot features flamingos in its new collaboration with British designer Matthew Williamson. And good luck finding that Givenchy flamingo dress-it’s sold out at Nordstrom.

But as Mathews, the futurist, notes: “Trends can be dismantled at the same speed they are created.” Target’s Guggemos says they’ve peaked.

She senses they are already being replaced by the humble cactus, now trending on the web. Cactus boxers, anyone?



Source link

Witchy fashion is 2017’s most exciting, subversive trend


Somewhere in between Lana Del Rey casting hexes on President Trump and Khloe Kardashian hawking zodiac sweatshirts on Instagram, pop culture reached peak witch.

In anticipation of 2017, multipletrend forecasting firms predicted that mystical trends — those tapping into fantasy, witchcraft and New Age spirituality — would define the year in fashion. That’s certainly been true on the runway, with dramatic capes and black lace seen time and again in the couture shows in Paris earlier this month; and among the gangofyoung femalecelebrities who worship at the altar of witchy icon Stevie Nicks. 

But supernatural style isn’t one singular aesthetic. As the female-run media site The Establishmentnotes, there are many archetypes of the modern witch, including “goth witches in black maxi dresses and capes, Wiccan girls in flowy boho looks with handfuls of rings and jarred herbs, sea witches with mermaid hair and tattered shipwreck looks, prairie witches in calico dresses magicking tumbleweeds across the dirt, (and) pink-haired mall witches in anime buns and belly shirts.”

All of which is to say — witchy style isn’t one singular aesthetic. But Ruby Warrington, author of Material Girl, Mystical World: The Now Age Guide to a High-Vibe Life, identified the important role social media plays in defining and spreading the trend.

“Crystals are particularly popular, as they’re so Instagram-friendly, as are the new breed of highly aesthetic evolved tarot decks,” she told USA TODAY. “I also think the neo-feminist slogan t-shirt trend plays into this, (like) the ‘Up With Witches‘ and ‘Patriarchy R.I.P.‘ tees from Modern Women Projects, ‘The Future is Female‘ by Otherwild, and word artist Amber Ibarreche‘s ‘I Only (Expletive) With Goddesses.'”

Nicks has long been witchy fashion’s high priestess, her paranormal obsessions extending from her music to her gauzy gowns, black lace, piles of jewelry and dramatic hats. The ’90s cult horror movie The Craft is another touchpoint, with its teen witches cloaked in a grunge-inspired wardrobes of studded chokers, black lipstick, dark florals and evil-schoolgirl uniforms. 

But Warrington identified a new generation of fashion icons embodying what she calls the “Now Age,” a modern update of ’70s New Age aesthetics.

“Florence Welch is the first who comes to mind, often as dressed by Gucci’s Alessandro Michele, whose recent catwalk collections have all featured super witchy motifs,” she said. “Ana Matronic of the Scissor Sisters is a total witch, and one of the women behind WAFT — Witches Against Fascist Totalitarianism — an activist group whose first fundraiser was a witch and wizard-themed fancy dress party. Grimes, Willow Smith, FKA Twigs…there are so many diverse women channeling the spirit of the Now Age with their look.”

Other vaguely-witchy celebs include the Haim sisters, who own matching moon-shaped pendants gifted to them by Nicks, and Lorde, who’s joked that she’s “basically a witch” wearing black lipstick, floor-length cloaks and head-to-toe lace onstage. And then there’s Del Rey, who recently admitted to casting spells against Trump, hinting at the political underpinnings of the trend.

 

Beyond a fashion statement, there’s a reason why witchcraft’s current moment is happening during a tumultuous time in American politics. When the trend forecasting group J. Walter Thompson named “unreality” as the fashion trend to watch in 2017, they wrote that the mystical aesthetic particularly appeals to “millennials struggling to make sense of their place in the world.” Similarly, the forecasters K Hole identified how young people feel like they “need magic” more than ever, craving “a way to create change through processes that you can’t entirely understand.”

And for women who feel their rights are being threatened by the current administration, channeling the supernatural can seem particularly empowering. “Now Age practices such as witchcraft, astrology, and the tarot are tools for helping us stay connected to an authentic sense of self, and to our own intuition. Vital and empowering in this era of ‘alternative facts,'” Warrington said, pointing out that witchcraft and New Age practices are both “rooted in community.”

And in a world that feels out of control, wearing healing crystals around your neck or sporting a witchy-feminist t-shirt can provide a certain kind of comfort. But in a pop culture climate of wannabe witches, Warrington stressed the importance of making the trend your own.

“Dressing a certain way can help signal your Now Age sensibilities to others, while choosing a crystal or other talisman to wear can be a personal reminder of your intentions,” she said. “But once you begin to awaken your inner witch, it also becomes clear that blindly following trends or copying what some celebrity is wearing is just another way of suppressing our own authentic self-expression.”

Autoplay

Show Thumbnails

Show Captions

 

Read or Share this story: https://usat.ly/2vZBDHe



Source link

News Update